TURNING MADNESS INTO MEANING.

From creative concepts and art direction to motion and execution, every project is shaped with intention, pushed with instinct, and brought to life through a little controlled madness.

SAMANTHA NAUFAL

Multimedia Creative Director

LEADING
ThrOUGH
CREATIVITY

I’m a multidisciplinary creative leader with over a decade of experience shaping ideas into clear, engaging visual stories.

My work moves across concept development, creative direction, live action, motion, illustration, and mixed media. I’m most interested in finding the right idea first, then building the right visual language around it.

Over the years, I’ve worked with agencies including Leo Burnett, Saatchi & Saatchi, and Webedia Arabia, and with brands such as IKEA, McDonald’s, Aramco, Dior, Hardee’s, Krispy Kreme, BOTIM, the UAE Ministry of Foreign Affairs, and more.

My work has appeared on global platforms including the G20 Summit and has been recognised with an Effie MENA Bronze Award. I care about making work that is thoughtful, visually strong, and effective.

MADNESS IN MOTION, MADNESS IN DIRECTION.

MADNESS IN MOTION, MADNESS IN DIRECTION.

MADNESS IN MOTION, MADNESS IN DIRECTION. MADNESS IN MOTION, MADNESS IN DIRECTION.

Creative Thinking, Made Visible.

Creative Thinking, Made Visible.

Creative Thinking, Made Visible. Creative Thinking, Made Visible.

HARDEE’S FC CASE FILM

HARDEE’S SOCIAL MEDIA CAMPAIGNS

INTERNATIONAL SECURITIES FILMS

InternationAL securities case film

SPORTS FOR ALL FILMS

BOTIM FILM

MINISTRY OF FOREIGN AFFAIRS

CASH NOW FILMS

KRISPY KREME BAMBOLINI

KRISPY KREME ECLAIR

THE PEOPLE OF MAGNITUDE CREATIVE

MAGNITUDE CREATIVE MASHUP